Who We Are
133 SCENTERTAINMENT LLC is the parent company of INVENT YOUR SCENT, MAKING SCENTS LIVE and PERFECT PAIRINGS LIVE.
Karen is the founder and CEO of Sniffapalooza, an international event-based organization for fragrance enthusiasts.
Karen created Sniffapalooza in 2002 because she wanted to meet other kindred spirits who appreciated fragrance as much as she did, and today she has 500,000 friends to talk to about perfume! Since then, Sniffapaloozahas become a home for fragrance lovers, and a muse and powerful marketing tool for the fragrance industry. Today Sniffapalooza is the largest consumer fragrance organization on the planet and has garnered a global reputation as the go-to source for creative, multi-sensory live experiences.
Karen lives in New York City, where she had an illustrious career in advertising for over 25 years. Today, she serves as a creative consultant to several fragrance companies and is an award-winning writer covering the fragrance and beauty industry. She has served as a judge for the Fifi Awards and the Perfumed Plume Awards, and has been deemed an Industry Influencer by Sephora. She is the 2013 recipient of CEW’s “Great Idea in Fragrance Innovation” Award, presented by International Flavors and Fragrances, and is one of the featured judges in WWD’s popular series ‘The Smell Test’.
Chuck is an award-winning entertainment writer/columnist, critic and radio personality who has specialized in gaming industry entertainment and special events for more than 30 years. Today, Chuck is a freelance writer (PhillyVoice.com; Philadelphia Inquirer/Daily News; Inside Jersey magazine; SJ Magazine) and host of “That’s Show Biz with Chuck Darrow,” the Philadelphia market’s only regularly scheduled radio program dedicated exclusively to entertainment and the arts.
In addition, Chuck has been the creative partner of “Saturday Night Live” legend Joe Piscopo for more than 25 years, and is a musician, composer and standup comic.
Vice President of Sales & Marketing
Robin has spent more than 30 years in sales, marketing and special events on both professional and volunteer levels.
As a sales person/manager, she has worked in magazine advertising, real estate and SEO services among other fields.
As a special events creator/operator, she has managed the annual Philadelphia Home Show, one of the nation’s leading home and garden expos.
While Special Events and Sales Consultant for the Jewish Community Center of Cherry Hill, NJ, she produced the successful Kids Fair, an annual festival that created hands-on activities and exhibits for families.
As Vice President/Owner of ERXpositions, of Cherry Hill, she created and produced, among other consumer-oriented events, The Home and Design Showcase in Morristown, NJ and The Home and Design Showcase in Cherry Hill, as well as luxury lifestyle and automobile shows at numerous Pennsylvania and Southern New Jersey malls.
As a co-founder and current trustee of the non-profit Voorhees Theatre Company, a leading youth-focused community group, Robin has helped formulate and execute marketing strategies for its productions and summer performance and technical theatre camp.